Month: March 2018

EMAIL MARKETING – ONE OF THE OLDEST FORMS OF MARKETING

Is Email Marketing obsolete? With newer and more up-to-the-minute marketing trends like social media striking each day, many people feel that email marketing has become a non-performing marketing trend. There no denying the fact that email marketing is an age-old marketing strategy, but is this trend dead in today’s times? But the reality is different. …

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BEING DIGITAL

As businesses start to recognize that mobile, cloud, social media, virtualization and big data are more than buzz words and hot topics, it is now the time to adopt work processes that leverage digital technologies to add business value. However, many companies are still not truly digital from inside. For example, a company may have …

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